WiseRep is a mobile sales and customer communications management system that is designed to automate and control the work of field employees, such as sales representatives and merchandisers. WiseRep allows you to collect and analyze data on sales, assortment, prices, competitors, promotions, presentations and other aspects of trading activities online and offline.
For marketing managers WiseRep offers a special application - WiseRep Pro, which helps to create, edit and control task plans and questionnaires for field employees.
WiseRep marketing managers app has the following features:
- Creation of a new task plan (questionnaire, questionnaire) for filling out by employees at retail outlets. The task plan can contain various types of questions, such as text, numeric, list selection, photo, video, audio, geolocation, barcode and others. The job plan can also be limited by networks, regions, outlets, employees, and execution time.
- Viewing the contents of the questionnaire filled out by an employee at the point of sale. The questionnaire may include answers to questions, photos, videos, audio, geolocation, barcode and other data collected by the employee during the work process. The questionnaire can also be reviewed and approved or rejected by the marketer.
- Editing a questionnaire created or filled out by an employee. A marketing manager can change the content, order, types and parameters of questions, as well as add or remove questions in the questionnaire. The marketing manager can also add a presentation to the questionnaire, which will be shown to the employee before filling out the questionnaire or to the client after filling out the questionnaire.
- Viewing statistics on created task plans and questionnaires. The marketing manager can see the total number, as well as the number of approved, rejected, pending, in development, suspended task plans and questionnaires. A marketing manager can also structure data in statistical reports depending on the type of activity, such as sales, merchandising, auditing, surveying and others. A marketing manager can select the necessary task plans and questionnaires by title, keyword, network, region, outlet, employee and other criteria.
WiseRep application for marketing managers has a number of advantages, such as:
- Process automation. WiseRep application for marketing managers allows you to automate the creation, editing, distribution, verification and approval of task plans and questionnaires, as well as the collection, processing and analysis of data from retail outlets.
- Integration with other systems. The application for marketing managers WiseRep integrates with HR, accounting, warehouse, CRM, ERP and other systems using API. The WiseRep for marketing managers app also integrates with Google Maps, shelf recognition services, Microsoft Power BI and other services.
- Adaptation for heavy loads. The application for marketing managers WiseRep adapts to any number of employees and products, as well as to any needs of a marketing specialist and his manager. WiseRep application for marketing managers can be customized and scaled to suit any tasks and goals of the marketing strategy.
- Operation online and offline. WiseRep for marketing managers app can work online and offline, allowing employees to complete their tasks even when there is no or unstable Internet connection. All information is saved in the device’s memory and synchronized with the database if the Internet is available.
- Data security. WiseRep for marketing managers app ensures data security through encryption, user authentication and authorization, as well as through the use of secure servers and cloud technologies.
WiseRep application is a modern and effective tool for managing and monitoring the work of field employees, which allows a marketing manager to collect and analyze data from retail outlets, as well as create and edit task plans and questionnaires for employees. The application for marketing managers helps a marketing manager to increase sales, improve assortment, optimize pricing, monitor competitors’ activities, conduct promotions, demonstrate presentations and solve other marketing tasks.
